Future trends and skills: Look4ward – Build Your Future

Young people today are confronted with rapid technological, demographic and economic transformations. In this scenario, Elisa Zambito Marsala delves into the increasingly central role of soft skills, such as critical thinking, creativity, interpersonal skills, and adaptability, alongside digital and STEM skills. Intesa Sanpaolo promotes initiatives with schools and universities, including Build your future, which has involved over 45,000 students across Italy to raise awareness of the transformations in the labor market.